Retaining Customer Loyalty should be one of the main objectives for your NPO. It's much more cost-efficient to keep a customer than to try and gain new ones for your NPO. That's why we developed a wide range of marketing automation tools like Customer Loyalty that will allow you retain customer loyalty.
E-mail reminders for your NPO
Our marketing automation system for your NPO allows you to send targeted e-mails directly to any customer that previously used one of your services, or purchased a product, and that, after a specific delay for each e-mail. For example, someone who purchased a season's pass for skiing would receive an e-mail inviting them to renew their pass the following fall.
Same thing if someone purchased a specific product. For example, we know that someone needs to make their oil change around twice a year. Our system will automatically send an e-mail to inform them that they need to make they're due for their oil change and they can purchase everything they need with a simple click.
Similar products for your NPO
Even though this isn't really marketing automation, it's still a great way to keep customers for your NPO. When purchasing, it's crucial that you diversify your offerings to give you the greatest chance of closing a sale for your NPO.
Sites like Amazon have understood that for a while now. For each product you view, they'll also offer a list of similar products and/or products that other customers have purchased at the same time as buying this one. Our system allows you to either specify exactly which products you want to display for your NPO, or let our automated system offer products depending on previous customer's habits for your NPO.
Automatically send promotional e-mails for your NPO
A customer who previously purchased one of your products is always susceptible to purchase it again. That's why we developed a system that automatically sends an e-mail to every customer who previously purchased that product.
So for every previous order for this product, the customer will receive an e-mail inviting them to take advantage of this limited time offer. It allows you to keep contact with your customers and you know that each e-mail that was sent has a great chance of monitezation since it was targeted directly to your customers who you know have a great interest in that specific product.
Customer Hyper-segmentation for your NPO
Customer segmentation for your NPO allows you to better target your promotions and concentrate your energy (and budget) where it really counts. Our system allows a really intricate segmentation of customers for your NPO.
Thanks to our Customer Loyalty for your NPO system, you'll be able to not only send automated e-mails, but also manually send targeted e-mails to customers that are more likely to end up purchasing products for your NPO. For example, you'll be able to send a specific promotion to customers who have previously purchased a certain product in the last couple of months, but who haven't purchased another product recently. It's a great way to not only push recurring purchases but complementary purchases as well!
Customer profiling for your NPO
Being awayre of exactly who you're talking to is of the utmost importance today. Knowing a customer's profile for your NPO (what he's interested in, if he knows about all your services, if he recently ordered any products, etc.) doesn't only allow our automated system to better target him, but also a sales team for your NPO.
The various tools we've developed in our system allow you to view every interaction a customer for your NPO has had with you. Whether it's a visit on your website, a product order or just any read or click in one of your many newsletters, you'll be able to get a general view of your customers' interests for your NPO.
Lead generator for your NPO
Knowing someone has shown interest in your product is a good start when trying to close a deal for your NPO. That's why we created a Customer Loyalty system that automatically generates leads depending on customers' habits for your NPO.
Being aware of the importance of generating (and monetizing) leads for your NPO, our Customer Loyalty system makes an automatic follow-up for each lead it encountered. For example, you know that a customer has viewed your latest promotion but never ended up purchasing it, our system will be able to contact that specific customer again to try and close the deal for your NPO.
Customer Loyalty is the perfect system for your insurance company in Saguenay, for your NPO in Dorval, for your transportation company in Beauceville, for your hockey league in Saguenay-Lac-Saint-Jean, for your hotel in Mauricie, for your restaurant in Boisbriand, for your business in Boisbriand, for your company in Quebec City, for your SME in Repentigny, for your car dealership in Pierrefonds, for your startup in Shawinigan, for your small town in Iqaluit, for your store in Rivière-du-Loup, for your shop in Mascouche, for your thrift shop in Saint-Hubert, for your shoe store in Sherbrooke, for your clothing store in the Laurentians, for your electronics store in NDG, for your robotics store in Lac-Saint-Jean, for your eyewear store in Winnipeg, for your furniture store in Longueuil, for your construction company in North Montreal, for your hostel in the Magdalen Islands, for your lodging in Shawinigan, for your camping in Chaudière-Appalaches, for your outfitter in Sept-Îles, for your printing house in Joliette, for your financial service company in Yellowknife, for your organization in Lac-Saint-Jean, for your nonprofit organization in Lac-Saint-Jean, for your non profit organization in Saint-Eustache, for your small business in Saint-Hyacinthe, for your insurance broker in Lanaudière, for your human ressources in Bas-Saint-Laurent, for your non profit in Thetford Mines, for your HR in Saint-Jean-sur-Richelieu, for your warehouse in Montérégie, for your bed and breakfast in Plateau-Mont-Royal, for your spa in the South Shore, for your brewery in Saint-Jérôme, for your city in Verdun, for your town in Ottawa, for your microbrewery in Lachenaie, for your association in Robertsonville, for your tourism association in Chambly, for your regional tourism association in Sainte-Thérèse, for your RTA in Ottawa, for your pub in Gaspé, for your bistro in Rivière-du-Loup, for your salon in Drummondville, for your hairdressing salon in Terrebonne, for your beauty salon in Black Lake, for your plumbing company in Sorel-Tracy, for your sugar shack in Winnipeg, for your agency in Sherbrooke, for your recruitment company in Saint-Eustache, for your headhunting company in Mascouche