Retaining Customer Loyalty should be one of the main objectives for your NPO. It's much more cost-efficient to keep a customer than to try and gain new ones for your NPO. That's why we developed a wide range of marketing automation tools like Customer Loyalty that will allow you retain customer loyalty.
E-mail reminders for your NPO
Our marketing automation system for your NPO allows you to send targeted e-mails directly to any customer that previously used one of your services, or purchased a product, and that, after a specific delay for each e-mail. For example, someone who purchased a season's pass for skiing would receive an e-mail inviting them to renew their pass the following fall.
Same thing if someone purchased a specific product. For example, we know that someone needs to make their oil change around twice a year. Our system will automatically send an e-mail to inform them that they need to make they're due for their oil change and they can purchase everything they need with a simple click.
Similar products for your NPO
Even though this isn't really marketing automation, it's still a great way to keep customers for your NPO. When purchasing, it's crucial that you diversify your offerings to give you the greatest chance of closing a sale for your NPO.
Sites like Amazon have understood that for a while now. For each product you view, they'll also offer a list of similar products and/or products that other customers have purchased at the same time as buying this one. Our system allows you to either specify exactly which products you want to display for your NPO, or let our automated system offer products depending on previous customer's habits for your NPO.
Automatically send promotional e-mails for your NPO
A customer who previously purchased one of your products is always susceptible to purchase it again. That's why we developed a system that automatically sends an e-mail to every customer who previously purchased that product.
So for every previous order for this product, the customer will receive an e-mail inviting them to take advantage of this limited time offer. It allows you to keep contact with your customers and you know that each e-mail that was sent has a great chance of monitezation since it was targeted directly to your customers who you know have a great interest in that specific product.
Customer Hyper-segmentation for your NPO
Customer segmentation for your NPO allows you to better target your promotions and concentrate your energy (and budget) where it really counts. Our system allows a really intricate segmentation of customers for your NPO.
Thanks to our Customer Loyalty for your NPO system, you'll be able to not only send automated e-mails, but also manually send targeted e-mails to customers that are more likely to end up purchasing products for your NPO. For example, you'll be able to send a specific promotion to customers who have previously purchased a certain product in the last couple of months, but who haven't purchased another product recently. It's a great way to not only push recurring purchases but complementary purchases as well!
Customer profiling for your NPO
Being awayre of exactly who you're talking to is of the utmost importance today. Knowing a customer's profile for your NPO (what he's interested in, if he knows about all your services, if he recently ordered any products, etc.) doesn't only allow our automated system to better target him, but also a sales team for your NPO.
The various tools we've developed in our system allow you to view every interaction a customer for your NPO has had with you. Whether it's a visit on your website, a product order or just any read or click in one of your many newsletters, you'll be able to get a general view of your customers' interests for your NPO.
Lead generator for your NPO
Knowing someone has shown interest in your product is a good start when trying to close a deal for your NPO. That's why we created a Customer Loyalty system that automatically generates leads depending on customers' habits for your NPO.
Being aware of the importance of generating (and monetizing) leads for your NPO, our Customer Loyalty system makes an automatic follow-up for each lead it encountered. For example, you know that a customer has viewed your latest promotion but never ended up purchasing it, our system will be able to contact that specific customer again to try and close the deal for your NPO.
Customer Loyalty is the perfect system for your insurance company in Nord-du-Québec, for your NPO in Bas-Saint-Laurent, for your transportation company in Iqaluit, for your hockey league in Côte-Nord, for your hotel in Saint-Eustache, for your restaurant in Saint-Hubert, for your business in Sainte-Thérèse, for your company in Iqaluit, for your SME in Halifax, for your car dealership in Québec Maritime, for your startup in Victoriaville, for your small town in La Prairie, for your store in Saint-Eustache, for your shop in Quebec, for your thrift shop in Charlottetown, for your shoe store in Fredericton, for your clothing store in Candiac, for your electronics store in Winnipeg, for your robotics store in Lac-Saint-Jean, for your eyewear store in La Prairie, for your furniture store in Lasalle, for your construction company in Saint-Jérôme, for your hostel in Estrie, for your lodging in Abitibi-Témiscamingue, for your camping in NDG, for your outfitter in Saint-Georges, for your printing house in Quebec, for your financial service company in Abitibi-Témiscamingue, for your organization in Nuns' Island, for your nonprofit organization in Montreal, for your non profit organization in the Eastern Townships, for your small business in Quebec City, for your insurance broker in Sorel-Tracy, for your human ressources in Calgary, for your non profit in Estrie, for your HR in Calgary, for your warehouse in Côte-des-Neiges, for your bed and breakfast in Candiac, for your spa in Charlottetown, for your brewery in Côte-des-Neiges, for your city in Saint-Georges, for your town in Saint-Jérôme, for your microbrewery in Lanaudière, for your association in Chateauguay, for your tourism association in Terrebonne, for your regional tourism association in Pointe-Claire, for your RTA in Boisbriand, for your pub in Rimouski, for your bistro in Mont-Tremblant, for your salon in Boucherville, for your hairdressing salon in Brossard, for your beauty salon in Laval, for your plumbing company in Fredericton, for your sugar shack in Saint-Jean-sur-Richelieu, for your agency in Whitehorse, for your recruitment company in Estrie, for your headhunting company in Saint-Hubert