URL Rewriting glossary definition

URL rewriting is a technique used to modify the structure of a web address to make it more simple, readable, and descriptive, without necessarily changing the page it leads to. It is commonly used to improve navigation, website management, and SEO.

How Does URL Rewriting Work?

URL rewriting can transform a URL containing parameters or a technical structure into a more understandable address. For example, an address such as https://www.example.com/page.php?id=123 can be rewritten as https://www.example.com/products/shoes.

URL rewriting can be implemented using rules configured on the web server or through a website's content management system.

URL Rewriting and SEO

Short, descriptive, and consistent URLs can make it easier for users and search engines to understand the content of a page. URL rewriting can also be used during a website redesign to redirect old URLs to new ones and help prevent errors or traffic loss.

In short, URL rewriting allows the structure of a web address to be modified to make it clearer, more functional, and better suited to a website's technical and SEO needs.

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