Technical SEO glossary definition

Technical SEO refers to the technical optimizations performed on a website to make it easier for search engines to crawl, index, and understand its content. It aims to create a solid technical foundation that allows a website's content to be properly accessed and interpreted by search engines.

How does technical SEO work?

Technical SEO involves identifying and correcting elements that can negatively affect a website's crawling, indexing, or performance. It covers both the site's architecture and the way its pages are accessed, loaded, and presented to search engines.

Proper technical optimization helps ensure that important pages can be discovered and indexed while preventing search engines from unnecessarily spending resources on pages with little or no SEO value.

What does technical SEO include?

Technical SEO can include optimizing page speed, Core Web Vitals, robots.txt files, XML sitemaps, canonical URLs, redirects, internal linking, and structured data. It also includes identifying crawl errors, duplicate pages, and indexing issues.

In summary, technical SEO aims to optimize a website's infrastructure and functionality to make it easier for search engines to crawl, index, and interpret its content.

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