—  Web composer
Rules to follow to create powerful content

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Our Web writers always find the perfect words

 

No need to publish an entire book or re-edit the bible. On the Web, your content has to be short and to the point.

Being a great writer is something; writing great web content to stand out and maximize your SEO is something else. Rules for the web have changed and you have to consider them to increase your chances of being found. Today, the vast majority of visitors just scan your web page for the content that interests them. Here are some rules to follow for Web composer.

 

  • Define objectives;
  • Answer your target audience's expectations;
  • Use simple and easy to understand vocabulary;
  • Create SEO-friendly content;
  • Put the crucial information at the begining of your content;
  • Try not to create walls of texts;
  • Personalize your content to your audience.


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