Web Writing for your startup in Verdun is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your startup in Verdun combines writing skills with a deep understanding of digital requirements, SEO for your startup in Verdun, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your startup in Verdun.
Here are the requirements to follow for Web Writing for your startup in Verdun:
A Web writer isn't just someone who writes well. Web Writing for your startup in Verdun is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your startup in Verdun and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your startup in Verdun, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your startup in Verdun aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your startup in Verdun just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your startup in Verdun that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your startup in Verdun, to help users find the information they want and then continue reading. That is the Web writer's main objective for your startup in Verdun.
Web content for your startup in Verdun has to be very precisely structured if you want to extend the time users spend on a website for your startup in Verdun. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your startup in Verdun!
Web Writing for your startup in Verdun also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your startup in Verdun, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your startup in Verdun. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Côte-des-Neiges, for your NPO in Charlottetown, for your transportation company in Rimouski, for your hockey league in Lasalle, for your hotel in Quebec City, for your restaurant in Trois-Pistoles, for your business in Chicoutimi, for your company in Saint-Joseph-de-Beauce, for your SME in Saint-Léonard, for your car dealership in Saint-Georges, for your startup in Rosemont, for your small town in Nuns' Island, for your store in Montreal, for your shop in Vancouver, for your thrift shop in Pointe-Claire, for your shoe store in Quebec City, for your clothing store in Lac-Saint-Jean, for your electronics store in Iqaluit, for your robotics store in Gaspésie, for your eyewear store in Thetford Mines, for your furniture store in Chaudière-Appalaches, for your construction company in the Magdalen Islands, for your hostel in Saint-Hyacinthe, for your lodging in Outaouais, for your camping in La Tuque, for your outfitter in Tremblant, for your printing house in Mascouche, for your financial service company in the Laurentians, for your organization in Beauceville, for your nonprofit organization in Lanaudière, for your non profit organization in Vancouver, for your small business in NDG, for your insurance broker in Lévis, for your human ressources in Ottawa, for your non profit in Laval, for your HR in Saint-Eustache, for your warehouse in Beauport, for your bed and breakfast in Vancouver, for your spa in Lac-Saint-Jean, for your brewery in Canada, for your city in Ottawa, for your town in Saint-Jean-sur-Richelieu, for your microbrewery in Regina, for your association in Dorval, for your tourism association in Dorval, for your regional tourism association in the Laurentians, for your RTA in La Prairie, for your pub in Dorval, for your bistro in Gaspésie, for your salon in La Tuque, for your hairdressing salon in La Tuque, for your beauty salon in East-Broughton, for your plumbing company in Brossard, for your sugar shack in Lachenaie, for your agency in Black Lake, for your recruitment company in Whitehorse, for your headhunting company in Repentigny, for your Clinic in Mauricie
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe