Web Writing for your startup in Saint-Jérôme is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your startup in Saint-Jérôme combines writing skills with a deep understanding of digital requirements, SEO for your startup in Saint-Jérôme, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your startup in Saint-Jérôme.
Here are the requirements to follow for Web Writing for your startup in Saint-Jérôme:
A Web writer isn't just someone who writes well. Web Writing for your startup in Saint-Jérôme is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your startup in Saint-Jérôme and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your startup in Saint-Jérôme, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your startup in Saint-Jérôme aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your startup in Saint-Jérôme just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your startup in Saint-Jérôme that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your startup in Saint-Jérôme, to help users find the information they want and then continue reading. That is the Web writer's main objective for your startup in Saint-Jérôme.
Web content for your startup in Saint-Jérôme has to be very precisely structured if you want to extend the time users spend on a website for your startup in Saint-Jérôme. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your startup in Saint-Jérôme!
Web Writing for your startup in Saint-Jérôme also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your startup in Saint-Jérôme, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your startup in Saint-Jérôme. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Trois-Rivières, for your NPO in the South Shore, for your transportation company in Candiac, for your hockey league in Lasalle, for your hotel in Black Lake, for your restaurant in Pointe-Claire, for your business in Boisbriand, for your company in Joliette, for your SME in Nuns' Island, for your car dealership in Winnipeg, for your startup in Saint-Hyacinthe, for your small town in Sorel-Tracy, for your store in Chambly, for your shop in Lanaudière, for your thrift shop in Dorval, for your shoe store in Rivière-du-Loup, for your clothing store in Terrebonne, for your electronics store in Vancouver, for your robotics store in Baie-Comeau, for your eyewear store in Sorel-Tracy, for your furniture store in Black Lake, for your construction company in Beauceville, for your hostel in Kirkland, for your lodging in Bas-Saint-Laurent, for your camping in Outaouais, for your outfitter in Fredericton, for your printing house in Tremblant, for your financial service company in Toronto, for your organization in Pointe-Claire, for your nonprofit organization in the Laurentians, for your non profit organization in Estrie, for your small business in Chambly, for your insurance broker in Mirabel, for your human ressources in Lachine, for your non profit in Estrie, for your HR in Chateauguay, for your warehouse in Black Lake, for your bed and breakfast in Mauricie, for your spa in Robertsonville, for your brewery in Calgary, for your city in Anjou, for your town in the Laurentians, for your microbrewery in Mauricie, for your association in Côte-des-Neiges, for your tourism association in Joliette, for your regional tourism association in Saint-Hyacinthe, for your RTA in Québec Maritime, for your pub in Saint-Hyacinthe, for your bistro in Halifax, for your salon in Winnipeg, for your hairdressing salon in Bas-Saint-Laurent, for your beauty salon in Thetford Mines, for your plumbing company in Chateauguay, for your sugar shack in Terrebonne, for your agency in Nuns' Island, for your recruitment company in Black Lake, for your headhunting company in Chandler, for your Clinic in Plateau-Mont-Royal
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe