Web Writing for your startup in Brossard is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your startup in Brossard combines writing skills with a deep understanding of digital requirements, SEO for your startup in Brossard, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your startup in Brossard.
Here are the requirements to follow for Web Writing for your startup in Brossard:
A Web writer isn't just someone who writes well. Web Writing for your startup in Brossard is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your startup in Brossard and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your startup in Brossard, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your startup in Brossard aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your startup in Brossard just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your startup in Brossard that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your startup in Brossard, to help users find the information they want and then continue reading. That is the Web writer's main objective for your startup in Brossard.
Web content for your startup in Brossard has to be very precisely structured if you want to extend the time users spend on a website for your startup in Brossard. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your startup in Brossard!
Web Writing for your startup in Brossard also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your startup in Brossard, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your startup in Brossard. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Whitehorse, for your NPO in Mascouche, for your transportation company in Iqaluit, for your hockey league in Chaudière-Appalaches, for your hotel in Scott, for your restaurant in the South Shore, for your business in Boucherville, for your company in Pointe-Claire, for your SME in Regina, for your car dealership in Sorel-Tracy, for your startup in Sainte-Thérèse, for your small town in Baie-Comeau, for your store in Montreal, for your shop in Saint-Jérôme, for your thrift shop in Centre-du-Québec, for your shoe store in Pointe-Claire, for your clothing store in Outaouais, for your electronics store in Tremblant, for your robotics store in Beauceville, for your eyewear store in Princeville, for your furniture store in Robertsonville, for your construction company in Plateau-Mont-Royal, for your hostel in Pointe-Claire, for your lodging in Saint-Eustache, for your camping in Chandler, for your outfitter in Lachenaie, for your printing house in Bas-Saint-Laurent, for your financial service company in Drummondville, for your organization in Côte-des-Neiges, for your nonprofit organization in Anjou, for your non profit organization in Longueuil, for your small business in Québec Maritime, for your insurance broker in Tremblant, for your human ressources in Sorel-Tracy, for your non profit in the South Shore, for your HR in the Magdalen Islands, for your warehouse in Candiac, for your bed and breakfast in Repentigny, for your spa in Iqaluit, for your brewery in Verdun, for your city in Saguenay-Lac-Saint-Jean, for your town in Robertsonville, for your microbrewery in Beauport, for your association in Rosemont, for your tourism association in Saint-Jean-sur-Richelieu, for your regional tourism association in Halifax, for your RTA in Sainte-Marie-de-Beauce, for your pub in Lac-Saint-Jean, for your bistro in East-Broughton, for your salon in NDG, for your hairdressing salon in Brossard, for your beauty salon in Gaspé, for your plumbing company in Vancouver, for your sugar shack in Saint-Laurent, for your agency in Quebec City, for your recruitment company in Edmonton, for your headhunting company in Beauport, for your Clinic in Mauricie
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe