Web Writing for your small business in Terrebonne is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your small business in Terrebonne combines writing skills with a deep understanding of digital requirements, SEO for your small business in Terrebonne, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your small business in Terrebonne.
Here are the requirements to follow for Web Writing for your small business in Terrebonne:
A Web writer isn't just someone who writes well. Web Writing for your small business in Terrebonne is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your small business in Terrebonne and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your small business in Terrebonne, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your small business in Terrebonne aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your small business in Terrebonne just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your small business in Terrebonne that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your small business in Terrebonne, to help users find the information they want and then continue reading. That is the Web writer's main objective for your small business in Terrebonne.
Web content for your small business in Terrebonne has to be very precisely structured if you want to extend the time users spend on a website for your small business in Terrebonne. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your small business in Terrebonne!
Web Writing for your small business in Terrebonne also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your small business in Terrebonne, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your small business in Terrebonne. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Sainte-Marie-de-Beauce, for your NPO in Sorel-Tracy, for your transportation company in Nuns' Island, for your hockey league in Chaudière-Appalaches, for your hotel in Pointe-Claire, for your restaurant in La Prairie, for your business in Saint-Jean-sur-Richelieu, for your company in Nord-du-Québec, for your SME in Saint-Eustache, for your car dealership in Sainte-Marie-de-Beauce, for your startup in Ottawa, for your small town in Montmagny, for your store in Halifax, for your shop in Gaspé, for your thrift shop in Magog, for your shoe store in Lachine, for your clothing store in Outaouais, for your electronics store in Scott, for your robotics store in Princeville, for your eyewear store in Fredericton, for your furniture store in Sherbrooke, for your construction company in Saint-Georges, for your hostel in Canada, for your lodging in Victoriaville, for your camping in Whitehorse, for your outfitter in Robertsonville, for your printing house in Saguenay, for your financial service company in Québec Maritime, for your organization in Lanaudière, for your nonprofit organization in Saint-Jean-sur-Richelieu, for your non profit organization in the Eastern Townships, for your small business in Saint-Jean-sur-Richelieu, for your insurance broker in Gatineau, for your human ressources in Notre-Dame-des-Pins, for your non profit in Granby, for your HR in Baie-Comeau, for your warehouse in Lanaudière, for your bed and breakfast in East-Broughton, for your spa in Robertsonville, for your brewery in Gaspésie, for your city in Plateau-Mont-Royal, for your town in Gatineau, for your microbrewery in the Laurentians, for your association in the South Shore, for your tourism association in Baie-Comeau, for your regional tourism association in Lac-Saint-Jean, for your RTA in Halifax, for your pub in Robertsonville, for your bistro in Saguenay-Lac-Saint-Jean, for your salon in Quebec City, for your hairdressing salon in Saint-Hubert, for your beauty salon in Pierrefonds, for your plumbing company in Toronto, for your sugar shack in the Magdalen Islands, for your agency in Drummondville, for your recruitment company in Notre-Dame-des-Pins, for your headhunting company in the Laurentians, for your Clinic in Scott
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe