Web Writing for your small business in Regina is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your small business in Regina combines writing skills with a deep understanding of digital requirements, SEO for your small business in Regina, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your small business in Regina.
Here are the requirements to follow for Web Writing for your small business in Regina:
A Web writer isn't just someone who writes well. Web Writing for your small business in Regina is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your small business in Regina and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your small business in Regina, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your small business in Regina aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your small business in Regina just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your small business in Regina that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your small business in Regina, to help users find the information they want and then continue reading. That is the Web writer's main objective for your small business in Regina.
Web content for your small business in Regina has to be very precisely structured if you want to extend the time users spend on a website for your small business in Regina. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your small business in Regina!
Web Writing for your small business in Regina also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your small business in Regina, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your small business in Regina. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Mont-Tremblant, for your NPO in Terrebonne, for your transportation company in the Eastern Townships, for your hockey league in Saint-Laurent, for your hotel in Notre-Dame-des-Pins, for your restaurant in Estrie, for your business in Saint-Eustache, for your company in Vallée-Jonction, for your SME in Saguenay-Lac-Saint-Jean, for your car dealership in Saint-Jérôme, for your startup in Brossard, for your small town in Hochelaga-Maisonneuve, for your store in Drummondville, for your shop in Saint-Jean-sur-Richelieu, for your thrift shop in Mascouche, for your shoe store in the Eastern Townships, for your clothing store in Black Lake, for your electronics store in Outaouais, for your robotics store in Toronto, for your eyewear store in Centre-du-Québec, for your furniture store in Mont-Tremblant, for your construction company in Vancouver, for your hostel in the Laurentians, for your lodging in Trois-Pistoles, for your camping in Fredericton, for your outfitter in Saint-Laurent, for your printing house in Notre-Dame-des-Pins, for your financial service company in Black Lake, for your organization in Drummondville, for your nonprofit organization in Sherbrooke, for your non profit organization in Toronto, for your small business in Gaspésie, for your insurance broker in Iqaluit, for your human ressources in Quebec City, for your non profit in Iqaluit, for your HR in Sainte-Marie-de-Beauce, for your warehouse in Pointe-Claire, for your bed and breakfast in Abitibi-Témiscamingue, for your spa in Sherbrooke, for your brewery in Saint-Georges, for your city in Estrie, for your town in Beauceville, for your microbrewery in Toronto, for your association in Thetford Mines, for your tourism association in Rosemont, for your regional tourism association in Granby, for your RTA in Sherbrooke, for your pub in Granby, for your bistro in Bas-Saint-Laurent, for your salon in Centre-du-Québec, for your hairdressing salon in North Montreal, for your beauty salon in Chandler, for your plumbing company in Brossard, for your sugar shack in Rivière-du-Loup, for your agency in Saguenay-Lac-Saint-Jean, for your recruitment company in Lanaudière, for your headhunting company in Chaudière-Appalaches, for your Clinic in Terrebonne
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe