Web Writing for your small business in Regina is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your small business in Regina combines writing skills with a deep understanding of digital requirements, SEO for your small business in Regina, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your small business in Regina.
Here are the requirements to follow for Web Writing for your small business in Regina:
A Web writer isn't just someone who writes well. Web Writing for your small business in Regina is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your small business in Regina and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your small business in Regina, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your small business in Regina aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your small business in Regina just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your small business in Regina that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your small business in Regina, to help users find the information they want and then continue reading. That is the Web writer's main objective for your small business in Regina.
Web content for your small business in Regina has to be very precisely structured if you want to extend the time users spend on a website for your small business in Regina. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your small business in Regina!
Web Writing for your small business in Regina also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your small business in Regina, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your small business in Regina. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Lévis, for your NPO in Sorel-Tracy, for your transportation company in Rivière-du-Loup, for your hockey league in Kirkland, for your hotel in Mont-Tremblant, for your restaurant in Lasalle, for your business in Beauport, for your company in Plateau-Mont-Royal, for your SME in Plessisville, for your car dealership in Saguenay-Lac-Saint-Jean, for your startup in Mascouche, for your small town in Baie-Comeau, for your store in Saint-Jean-sur-Richelieu, for your shop in Victoriaville, for your thrift shop in the South Shore, for your shoe store in Toronto, for your clothing store in Saint-Léonard, for your electronics store in Yellowknife, for your robotics store in Laval, for your eyewear store in Lasalle, for your furniture store in Halifax, for your construction company in Saint-Joseph-de-Beauce, for your hostel in Sherbrooke, for your lodging in Pierrefonds, for your camping in Baie-Comeau, for your outfitter in Repentigny, for your printing house in Princeville, for your financial service company in Victoriaville, for your organization in North Montreal, for your nonprofit organization in Vallée-Jonction, for your non profit organization in Chandler, for your small business in Saint-Joseph-de-Beauce, for your insurance broker in Bas-Saint-Laurent, for your human ressources in Quebec City, for your non profit in Mont-Tremblant, for your HR in Chaudière-Appalaches, for your warehouse in NDG, for your bed and breakfast in Saint-Hyacinthe, for your spa in Saint-Joseph-de-Beauce, for your brewery in Beauceville, for your city in Boucherville, for your town in Chandler, for your microbrewery in Halifax, for your association in Vallée-Jonction, for your tourism association in Côte-des-Neiges, for your regional tourism association in Ottawa, for your RTA in Centre-du-Québec, for your pub in Québec Maritime, for your bistro in the Magdalen Islands, for your salon in Centre-du-Québec, for your hairdressing salon in Gaspésie, for your beauty salon in the Laurentians, for your plumbing company in Vallée-Jonction, for your sugar shack in Rivière-du-Loup, for your agency in Canada, for your recruitment company in the Laurentians, for your headhunting company in Abitibi-Témiscamingue, for your Clinic in Chaudière-Appalaches
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe