Web Writing for your small business in Chicoutimi is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your small business in Chicoutimi combines writing skills with a deep understanding of digital requirements, SEO for your small business in Chicoutimi, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your small business in Chicoutimi.
Here are the requirements to follow for Web Writing for your small business in Chicoutimi:
A Web writer isn't just someone who writes well. Web Writing for your small business in Chicoutimi is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your small business in Chicoutimi and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your small business in Chicoutimi, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your small business in Chicoutimi aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your small business in Chicoutimi just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your small business in Chicoutimi that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your small business in Chicoutimi, to help users find the information they want and then continue reading. That is the Web writer's main objective for your small business in Chicoutimi.
Web content for your small business in Chicoutimi has to be very precisely structured if you want to extend the time users spend on a website for your small business in Chicoutimi. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your small business in Chicoutimi!
Web Writing for your small business in Chicoutimi also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your small business in Chicoutimi, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your small business in Chicoutimi. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Lac-Saint-Jean, for your NPO in Charlottetown, for your transportation company in Nuns' Island, for your hockey league in Candiac, for your hotel in Gaspésie, for your restaurant in Repentigny, for your business in Drummondville, for your company in Rosemont, for your SME in Québec Maritime, for your car dealership in Rimouski, for your startup in Ottawa, for your small town in La Tuque, for your store in Bromont, for your shop in Montérégie, for your thrift shop in Chandler, for your shoe store in Black Lake, for your clothing store in Boisbriand, for your electronics store in Lachine, for your robotics store in Mauricie, for your eyewear store in Lac-Saint-Jean, for your furniture store in Canada, for your construction company in Lachine, for your hostel in Vancouver, for your lodging in Mascouche, for your camping in North Montreal, for your outfitter in Saint-Georges, for your printing house in Saint-Eustache, for your financial service company in Chaudière-Appalaches, for your organization in Saint-Jérôme, for your nonprofit organization in the Magdalen Islands, for your non profit organization in Gaspé, for your small business in Saint-Georges, for your insurance broker in Rimouski, for your human ressources in Saguenay, for your non profit in Brossard, for your HR in Anjou, for your warehouse in Québec Maritime, for your bed and breakfast in East-Broughton, for your spa in Victoriaville, for your brewery in Drummondville, for your city in NDG, for your town in Vancouver, for your microbrewery in Chambly, for your association in Saint-Jean-sur-Richelieu, for your tourism association in Centre-du-Québec, for your regional tourism association in Saguenay-Lac-Saint-Jean, for your RTA in La Prairie, for your pub in Victoriaville, for your bistro in Calgary, for your salon in La Prairie, for your hairdressing salon in Chateauguay, for your beauty salon in Saint-Léonard, for your plumbing company in Lanaudière, for your sugar shack in Repentigny, for your agency in Centre-du-Québec, for your recruitment company in Lac-Saint-Jean, for your headhunting company in Chambly, for your Clinic in Sainte-Thérèse
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe