Web Writing for your NPO in Whitehorse is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your NPO in Whitehorse combines writing skills with a deep understanding of digital requirements, SEO for your NPO in Whitehorse, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your NPO in Whitehorse.
Here are the requirements to follow for Web Writing for your NPO in Whitehorse:
A Web writer isn't just someone who writes well. Web Writing for your NPO in Whitehorse is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your NPO in Whitehorse and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your NPO in Whitehorse, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your NPO in Whitehorse aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your NPO in Whitehorse just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your NPO in Whitehorse that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your NPO in Whitehorse, to help users find the information they want and then continue reading. That is the Web writer's main objective for your NPO in Whitehorse.
Web content for your NPO in Whitehorse has to be very precisely structured if you want to extend the time users spend on a website for your NPO in Whitehorse. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your NPO in Whitehorse!
Web Writing for your NPO in Whitehorse also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your NPO in Whitehorse, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your NPO in Whitehorse. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Saint-Léonard, for your NPO in Estrie, for your transportation company in Magog, for your hockey league in Napierville, for your hotel in Candiac, for your restaurant in Rosemont, for your business in Outaouais, for your company in Outaouais, for your SME in Saint-Léonard, for your car dealership in Halifax, for your startup in Estrie, for your small town in Chicoutimi, for your store in Saint-Jérôme, for your shop in Victoriaville, for your thrift shop in Tremblant, for your shoe store in Saint-Georges, for your clothing store in Saint-Laurent, for your electronics store in Gaspésie, for your robotics store in the Laurentians, for your eyewear store in Napierville, for your furniture store in Regina, for your construction company in Lachine, for your hostel in Quebec City, for your lodging in Saint-Hubert, for your camping in Sorel-Tracy, for your outfitter in Gatineau, for your printing house in Gaspésie, for your financial service company in Baie-Comeau, for your organization in Chambly, for your nonprofit organization in Thetford Mines, for your non profit organization in Rivière-du-Loup, for your small business in Vallée-Jonction, for your insurance broker in Saint-Léonard, for your human ressources in Mauricie, for your non profit in Princeville, for your HR in Gaspésie, for your warehouse in Abitibi-Témiscamingue, for your bed and breakfast in Mauricie, for your spa in Brossard, for your brewery in the Eastern Townships, for your city in Edmonton, for your town in Yellowknife, for your microbrewery in the Magdalen Islands, for your association in Saint-Joseph-de-Beauce, for your tourism association in Sorel-Tracy, for your regional tourism association in Nuns' Island, for your RTA in La Prairie, for your pub in Boucherville, for your bistro in Saint-Joseph-de-Beauce, for your salon in Plateau-Mont-Royal, for your hairdressing salon in Sainte-Marie-de-Beauce, for your beauty salon in Vallée-Jonction, for your plumbing company in Saint-Jean-sur-Richelieu, for your sugar shack in Sainte-Thérèse, for your agency in Calgary, for your recruitment company in Rimouski, for your headhunting company in Saint-Jean-sur-Richelieu, for your Clinic in Trois-Pistoles
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe