Web Writing for your NPO in Repentigny is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your NPO in Repentigny combines writing skills with a deep understanding of digital requirements, SEO for your NPO in Repentigny, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your NPO in Repentigny.
Here are the requirements to follow for Web Writing for your NPO in Repentigny:
A Web writer isn't just someone who writes well. Web Writing for your NPO in Repentigny is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your NPO in Repentigny and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your NPO in Repentigny, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your NPO in Repentigny aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your NPO in Repentigny just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your NPO in Repentigny that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your NPO in Repentigny, to help users find the information they want and then continue reading. That is the Web writer's main objective for your NPO in Repentigny.
Web content for your NPO in Repentigny has to be very precisely structured if you want to extend the time users spend on a website for your NPO in Repentigny. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your NPO in Repentigny!
Web Writing for your NPO in Repentigny also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your NPO in Repentigny, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your NPO in Repentigny. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Yellowknife, for your NPO in Sainte-Thérèse, for your transportation company in Napierville, for your hockey league in East-Broughton, for your hotel in Boisbriand, for your restaurant in the Magdalen Islands, for your business in Pierrefonds, for your company in North Montreal, for your SME in Beauceville, for your car dealership in Vancouver, for your startup in Brossard, for your small town in Chateauguay, for your store in Hochelaga-Maisonneuve, for your shop in Iqaluit, for your thrift shop in Magog, for your shoe store in Centre-du-Québec, for your clothing store in Saint-Hubert, for your electronics store in Mauricie, for your robotics store in Joliette, for your eyewear store in Winnipeg, for your furniture store in Ottawa, for your construction company in Canada, for your hostel in Regina, for your lodging in Tremblant, for your camping in Rosemont, for your outfitter in Abitibi-Témiscamingue, for your printing house in Edmonton, for your financial service company in Edmonton, for your organization in Winnipeg, for your nonprofit organization in Gatineau, for your non profit organization in Estrie, for your small business in Lévis, for your insurance broker in Laval, for your human ressources in Mirabel, for your non profit in Laval, for your HR in Gatineau, for your warehouse in Trois-Pistoles, for your bed and breakfast in Princeville, for your spa in Shawinigan, for your brewery in North Montreal, for your city in the Magdalen Islands, for your town in Gaspé, for your microbrewery in Magog, for your association in Montreal, for your tourism association in the Laurentians, for your regional tourism association in Outaouais, for your RTA in Boucherville, for your pub in the Eastern Townships, for your bistro in the Magdalen Islands, for your salon in Shawinigan, for your hairdressing salon in Saguenay, for your beauty salon in Mascouche, for your plumbing company in Saint-Jérôme, for your sugar shack in Mauricie, for your agency in Outaouais, for your recruitment company in Côte-Nord, for your headhunting company in Chicoutimi, for your Clinic in Chambly
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe