Web Writing for your NPO in Lévis is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your NPO in Lévis combines writing skills with a deep understanding of digital requirements, SEO for your NPO in Lévis, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your NPO in Lévis.
Here are the requirements to follow for Web Writing for your NPO in Lévis:
A Web writer isn't just someone who writes well. Web Writing for your NPO in Lévis is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your NPO in Lévis and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your NPO in Lévis, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your NPO in Lévis aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your NPO in Lévis just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your NPO in Lévis that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your NPO in Lévis, to help users find the information they want and then continue reading. That is the Web writer's main objective for your NPO in Lévis.
Web content for your NPO in Lévis has to be very precisely structured if you want to extend the time users spend on a website for your NPO in Lévis. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your NPO in Lévis!
Web Writing for your NPO in Lévis also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your NPO in Lévis, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your NPO in Lévis. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Montreal, for your NPO in Rimouski, for your transportation company in Centre-du-Québec, for your hockey league in Boucherville, for your hotel in Mauricie, for your restaurant in Lévis, for your business in Saint-Jean-sur-Richelieu, for your company in La Tuque, for your SME in Pierrefonds, for your car dealership in Sorel-Tracy, for your startup in Victoriaville, for your small town in Lachine, for your store in Sainte-Thérèse, for your shop in the Laurentians, for your thrift shop in Verdun, for your shoe store in Calgary, for your clothing store in Boisbriand, for your electronics store in Sainte-Thérèse, for your robotics store in Notre-Dame-des-Pins, for your eyewear store in Saint-Laurent, for your furniture store in Saint-Georges, for your construction company in Princeville, for your hostel in Saint-Jean-sur-Richelieu, for your lodging in Toronto, for your camping in Saguenay-Lac-Saint-Jean, for your outfitter in Pierrefonds, for your printing house in the Laurentians, for your financial service company in Anjou, for your organization in Chaudière-Appalaches, for your nonprofit organization in Charlottetown, for your non profit organization in Vallée-Jonction, for your small business in Lachine, for your insurance broker in Quebec, for your human ressources in Kirkland, for your non profit in Saint-Jérôme, for your HR in Lachenaie, for your warehouse in Dorval, for your bed and breakfast in Robertsonville, for your spa in Granby, for your brewery in Gaspé, for your city in Trois-Rivières, for your town in the Magdalen Islands, for your microbrewery in Iqaluit, for your association in the Laurentians, for your tourism association in Hochelaga-Maisonneuve, for your regional tourism association in Montreal, for your RTA in the Eastern Townships, for your pub in Mascouche, for your bistro in Montreal, for your salon in Saint-Jean-sur-Richelieu, for your hairdressing salon in Lac-Saint-Jean, for your beauty salon in Nuns' Island, for your plumbing company in Quebec City, for your sugar shack in the Eastern Townships, for your agency in Regina, for your recruitment company in Trois-Rivières, for your headhunting company in Rosemont, for your Clinic in Sorel-Tracy
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe