Web Writing for your NPO in Drummondville is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your NPO in Drummondville combines writing skills with a deep understanding of digital requirements, SEO for your NPO in Drummondville, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your NPO in Drummondville.
Here are the requirements to follow for Web Writing for your NPO in Drummondville:
A Web writer isn't just someone who writes well. Web Writing for your NPO in Drummondville is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your NPO in Drummondville and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your NPO in Drummondville, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your NPO in Drummondville aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your NPO in Drummondville just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your NPO in Drummondville that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your NPO in Drummondville, to help users find the information they want and then continue reading. That is the Web writer's main objective for your NPO in Drummondville.
Web content for your NPO in Drummondville has to be very precisely structured if you want to extend the time users spend on a website for your NPO in Drummondville. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your NPO in Drummondville!
Web Writing for your NPO in Drummondville also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your NPO in Drummondville, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your NPO in Drummondville. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Baie-Comeau, for your NPO in Baie-Comeau, for your transportation company in Longueuil, for your hockey league in the South Shore, for your hotel in Boisbriand, for your restaurant in Lasalle, for your business in Chateauguay, for your company in Abitibi-Témiscamingue, for your SME in Mont-Tremblant, for your car dealership in Québec Maritime, for your startup in Kirkland, for your small town in Candiac, for your store in Canada, for your shop in Trois-Rivières, for your thrift shop in Plessisville, for your shoe store in Québec Maritime, for your clothing store in the South Shore, for your electronics store in Shawinigan, for your robotics store in Chaudière-Appalaches, for your eyewear store in Saint-Jean-sur-Richelieu, for your furniture store in Baie-Comeau, for your construction company in Hochelaga-Maisonneuve, for your hostel in Dorval, for your lodging in Plateau-Mont-Royal, for your camping in Magog, for your outfitter in Gaspésie, for your printing house in Chambly, for your financial service company in Plateau-Mont-Royal, for your organization in La Tuque, for your nonprofit organization in Sherbrooke, for your non profit organization in Mont-Tremblant, for your small business in Centre-du-Québec, for your insurance broker in Shawinigan, for your human ressources in Trois-Pistoles, for your non profit in Drummondville, for your HR in Saint-Hyacinthe, for your warehouse in Plessisville, for your bed and breakfast in Toronto, for your spa in Napierville, for your brewery in Gaspésie, for your city in Lachine, for your town in Estrie, for your microbrewery in Lanaudière, for your association in Estrie, for your tourism association in Chambly, for your regional tourism association in Mirabel, for your RTA in Côte-Nord, for your pub in Fredericton, for your bistro in Magog, for your salon in Princeville, for your hairdressing salon in Saint-Jérôme, for your beauty salon in La Tuque, for your plumbing company in Robertsonville, for your sugar shack in Terrebonne, for your agency in Côte-des-Neiges, for your recruitment company in Bas-Saint-Laurent, for your headhunting company in Saint-Laurent, for your Clinic in Chateauguay
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe