Web Writing for your non profit in Sorel-Tracy is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit in Sorel-Tracy combines writing skills with a deep understanding of digital requirements, SEO for your non profit in Sorel-Tracy, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit in Sorel-Tracy.
Here are the requirements to follow for Web Writing for your non profit in Sorel-Tracy:
A Web writer isn't just someone who writes well. Web Writing for your non profit in Sorel-Tracy is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit in Sorel-Tracy and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit in Sorel-Tracy, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit in Sorel-Tracy aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit in Sorel-Tracy just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit in Sorel-Tracy that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit in Sorel-Tracy, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit in Sorel-Tracy.
Web content for your non profit in Sorel-Tracy has to be very precisely structured if you want to extend the time users spend on a website for your non profit in Sorel-Tracy. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit in Sorel-Tracy!
Web Writing for your non profit in Sorel-Tracy also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit in Sorel-Tracy, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit in Sorel-Tracy. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Charlottetown, for your NPO in Gatineau, for your transportation company in Napierville, for your hockey league in the Magdalen Islands, for your hotel in Montérégie, for your restaurant in Rimouski, for your business in Plessisville, for your company in Candiac, for your SME in Saint-Jérôme, for your car dealership in Saint-Laurent, for your startup in Canada, for your small town in Sherbrooke, for your store in Mirabel, for your shop in Princeville, for your thrift shop in Saint-Léonard, for your shoe store in Drummondville, for your clothing store in Princeville, for your electronics store in Verdun, for your robotics store in Boisbriand, for your eyewear store in Chandler, for your furniture store in Montmagny, for your construction company in Robertsonville, for your hostel in Toronto, for your lodging in North Montreal, for your camping in Candiac, for your outfitter in Lasalle, for your printing house in Hochelaga-Maisonneuve, for your financial service company in Mauricie, for your organization in Candiac, for your nonprofit organization in Sainte-Marie-de-Beauce, for your non profit organization in Saint-Jérôme, for your small business in Plessisville, for your insurance broker in Lasalle, for your human ressources in Rimouski, for your non profit in Yellowknife, for your HR in Boucherville, for your warehouse in Fredericton, for your bed and breakfast in Princeville, for your spa in Mauricie, for your brewery in Quebec City, for your city in Whitehorse, for your town in Saint-Jérôme, for your microbrewery in Bas-Saint-Laurent, for your association in Iqaluit, for your tourism association in Saint-Hubert, for your regional tourism association in Côte-Nord, for your RTA in Sorel-Tracy, for your pub in Lachine, for your bistro in Montmagny, for your salon in Saint-Jérôme, for your hairdressing salon in Côte-Nord, for your beauty salon in Ottawa, for your plumbing company in North Montreal, for your sugar shack in Chicoutimi, for your agency in Iqaluit, for your recruitment company in Centre-du-Québec, for your headhunting company in Thetford Mines, for your Clinic in Montérégie
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe