Web Writing for your non profit in Québec Maritime is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit in Québec Maritime combines writing skills with a deep understanding of digital requirements, SEO for your non profit in Québec Maritime, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit in Québec Maritime.
Here are the requirements to follow for Web Writing for your non profit in Québec Maritime:
A Web writer isn't just someone who writes well. Web Writing for your non profit in Québec Maritime is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit in Québec Maritime and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit in Québec Maritime, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit in Québec Maritime aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit in Québec Maritime just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit in Québec Maritime that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit in Québec Maritime, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit in Québec Maritime.
Web content for your non profit in Québec Maritime has to be very precisely structured if you want to extend the time users spend on a website for your non profit in Québec Maritime. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit in Québec Maritime!
Web Writing for your non profit in Québec Maritime also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit in Québec Maritime, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit in Québec Maritime. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Trois-Pistoles, for your NPO in Whitehorse, for your transportation company in Robertsonville, for your hockey league in North Montreal, for your hotel in Victoriaville, for your restaurant in Sorel-Tracy, for your business in Joliette, for your company in Nord-du-Québec, for your SME in Lasalle, for your car dealership in Saint-Eustache, for your startup in Bromont, for your small town in the Magdalen Islands, for your store in Edmonton, for your shop in Canada, for your thrift shop in Chateauguay, for your shoe store in Candiac, for your clothing store in Quebec City, for your electronics store in Côte-Nord, for your robotics store in Plessisville, for your eyewear store in the Magdalen Islands, for your furniture store in Kirkland, for your construction company in Estrie, for your hostel in Sainte-Thérèse, for your lodging in Laval, for your camping in Québec Maritime, for your outfitter in Sherbrooke, for your printing house in Boucherville, for your financial service company in the Magdalen Islands, for your organization in Mascouche, for your nonprofit organization in Bas-Saint-Laurent, for your non profit organization in Whitehorse, for your small business in Boisbriand, for your insurance broker in Mascouche, for your human ressources in Montérégie, for your non profit in Bas-Saint-Laurent, for your HR in Gaspé, for your warehouse in Shawinigan, for your bed and breakfast in the Laurentians, for your spa in Saint-Georges, for your brewery in the South Shore, for your city in Thetford Mines, for your town in Lévis, for your microbrewery in Rivière-du-Loup, for your association in Lachine, for your tourism association in Saint-Georges, for your regional tourism association in Nord-du-Québec, for your RTA in Montmagny, for your pub in Chateauguay, for your bistro in Halifax, for your salon in Granby, for your hairdressing salon in Saguenay-Lac-Saint-Jean, for your beauty salon in Bas-Saint-Laurent, for your plumbing company in Sorel-Tracy, for your sugar shack in Beauport, for your agency in Napierville, for your recruitment company in Mauricie, for your headhunting company in La Tuque, for your Clinic in Verdun
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe