Web Writing for your non profit organization in Verdun is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit organization in Verdun combines writing skills with a deep understanding of digital requirements, SEO for your non profit organization in Verdun, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit organization in Verdun.
Here are the requirements to follow for Web Writing for your non profit organization in Verdun:
A Web writer isn't just someone who writes well. Web Writing for your non profit organization in Verdun is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit organization in Verdun and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit organization in Verdun, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit organization in Verdun aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit organization in Verdun just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit organization in Verdun that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit organization in Verdun, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit organization in Verdun.
Web content for your non profit organization in Verdun has to be very precisely structured if you want to extend the time users spend on a website for your non profit organization in Verdun. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit organization in Verdun!
Web Writing for your non profit organization in Verdun also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit organization in Verdun, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit organization in Verdun. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in the Laurentians, for your NPO in Gatineau, for your transportation company in Mauricie, for your hockey league in Notre-Dame-des-Pins, for your hotel in Magog, for your restaurant in Mauricie, for your business in Dorval, for your company in Saint-Eustache, for your SME in Rosemont, for your car dealership in Sainte-Marie-de-Beauce, for your startup in Canada, for your small town in Outaouais, for your store in Montérégie, for your shop in Saint-Léonard, for your thrift shop in North Montreal, for your shoe store in Centre-du-Québec, for your clothing store in Candiac, for your electronics store in Rosemont, for your robotics store in the Magdalen Islands, for your eyewear store in Vallée-Jonction, for your furniture store in Shawinigan, for your construction company in Québec Maritime, for your hostel in Magog, for your lodging in Outaouais, for your camping in Charlottetown, for your outfitter in Plessisville, for your printing house in the Eastern Townships, for your financial service company in Shawinigan, for your organization in Montérégie, for your nonprofit organization in the South Shore, for your non profit organization in Dorval, for your small business in Iqaluit, for your insurance broker in Sherbrooke, for your human ressources in Boucherville, for your non profit in Vancouver, for your HR in Mauricie, for your warehouse in Nuns' Island, for your bed and breakfast in Longueuil, for your spa in Laval, for your brewery in Mascouche, for your city in Plessisville, for your town in Saint-Georges, for your microbrewery in Côte-des-Neiges, for your association in Anjou, for your tourism association in Boucherville, for your regional tourism association in Montmagny, for your RTA in Rivière-du-Loup, for your pub in Vallée-Jonction, for your bistro in Thetford Mines, for your salon in Terrebonne, for your hairdressing salon in Saguenay-Lac-Saint-Jean, for your beauty salon in Charlottetown, for your plumbing company in Saguenay, for your sugar shack in Rosemont, for your agency in Québec Maritime, for your recruitment company in Victoriaville, for your headhunting company in Black Lake, for your Clinic in Saint-Joseph-de-Beauce
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe