Web Writing for your non profit organization in Mirabel is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit organization in Mirabel combines writing skills with a deep understanding of digital requirements, SEO for your non profit organization in Mirabel, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit organization in Mirabel.
Here are the requirements to follow for Web Writing for your non profit organization in Mirabel:
A Web writer isn't just someone who writes well. Web Writing for your non profit organization in Mirabel is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit organization in Mirabel and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit organization in Mirabel, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit organization in Mirabel aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit organization in Mirabel just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit organization in Mirabel that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit organization in Mirabel, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit organization in Mirabel.
Web content for your non profit organization in Mirabel has to be very precisely structured if you want to extend the time users spend on a website for your non profit organization in Mirabel. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit organization in Mirabel!
Web Writing for your non profit organization in Mirabel also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit organization in Mirabel, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit organization in Mirabel. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Black Lake, for your NPO in Saguenay-Lac-Saint-Jean, for your transportation company in Saint-Joseph-de-Beauce, for your hockey league in Outaouais, for your hotel in Robertsonville, for your restaurant in Trois-Rivières, for your business in Saint-Hubert, for your company in Saguenay-Lac-Saint-Jean, for your SME in Sept-Îles, for your car dealership in Mont-Tremblant, for your startup in Nord-du-Québec, for your small town in Lévis, for your store in Bas-Saint-Laurent, for your shop in Gaspé, for your thrift shop in Calgary, for your shoe store in Côte-des-Neiges, for your clothing store in Lachenaie, for your electronics store in Montreal, for your robotics store in Saint-Eustache, for your eyewear store in Rivière-du-Loup, for your furniture store in Ottawa, for your construction company in Napierville, for your hostel in Nord-du-Québec, for your lodging in Chambly, for your camping in Verdun, for your outfitter in La Tuque, for your printing house in North Montreal, for your financial service company in Mont-Tremblant, for your organization in Shawinigan, for your nonprofit organization in Halifax, for your non profit organization in Beauport, for your small business in Thetford Mines, for your insurance broker in Repentigny, for your human ressources in Iqaluit, for your non profit in Lac-Saint-Jean, for your HR in Lévis, for your warehouse in Quebec, for your bed and breakfast in Rimouski, for your spa in Plessisville, for your brewery in Rimouski, for your city in La Tuque, for your town in Vancouver, for your microbrewery in Saguenay, for your association in Saguenay, for your tourism association in Candiac, for your regional tourism association in Trois-Rivières, for your RTA in the South Shore, for your pub in Vallée-Jonction, for your bistro in Gatineau, for your salon in Iqaluit, for your hairdressing salon in Chandler, for your beauty salon in Gaspé, for your plumbing company in Vallée-Jonction, for your sugar shack in Longueuil, for your agency in North Montreal, for your recruitment company in Kirkland, for your headhunting company in Lanaudière, for your Clinic in La Prairie
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe