Web Writing for your non profit organization in Lachine is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit organization in Lachine combines writing skills with a deep understanding of digital requirements, SEO for your non profit organization in Lachine, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit organization in Lachine.
Here are the requirements to follow for Web Writing for your non profit organization in Lachine:
A Web writer isn't just someone who writes well. Web Writing for your non profit organization in Lachine is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit organization in Lachine and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit organization in Lachine, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit organization in Lachine aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit organization in Lachine just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit organization in Lachine that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit organization in Lachine, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit organization in Lachine.
Web content for your non profit organization in Lachine has to be very precisely structured if you want to extend the time users spend on a website for your non profit organization in Lachine. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit organization in Lachine!
Web Writing for your non profit organization in Lachine also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit organization in Lachine, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit organization in Lachine. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Sainte-Thérèse, for your NPO in Gaspésie, for your transportation company in La Tuque, for your hockey league in Abitibi-Témiscamingue, for your hotel in Beauport, for your restaurant in Centre-du-Québec, for your business in Bas-Saint-Laurent, for your company in Winnipeg, for your SME in Rosemont, for your car dealership in Sorel-Tracy, for your startup in Lasalle, for your small town in Regina, for your store in Winnipeg, for your shop in Boisbriand, for your thrift shop in Chicoutimi, for your shoe store in Victoriaville, for your clothing store in Yellowknife, for your electronics store in the Laurentians, for your robotics store in Plateau-Mont-Royal, for your eyewear store in Black Lake, for your furniture store in Lanaudière, for your construction company in Nord-du-Québec, for your hostel in Gaspésie, for your lodging in Saint-Eustache, for your camping in Toronto, for your outfitter in Boisbriand, for your printing house in Tremblant, for your financial service company in La Prairie, for your organization in Sainte-Marie-de-Beauce, for your nonprofit organization in Saint-Jean-sur-Richelieu, for your non profit organization in Rimouski, for your small business in Sherbrooke, for your insurance broker in Vallée-Jonction, for your human ressources in Bromont, for your non profit in Pierrefonds, for your HR in Baie-Comeau, for your warehouse in Nuns' Island, for your bed and breakfast in Centre-du-Québec, for your spa in Beauceville, for your brewery in Saint-Laurent, for your city in Shawinigan, for your town in the South Shore, for your microbrewery in Lévis, for your association in Longueuil, for your tourism association in Princeville, for your regional tourism association in Vancouver, for your RTA in Regina, for your pub in Napierville, for your bistro in Trois-Pistoles, for your salon in Beauceville, for your hairdressing salon in Beauceville, for your beauty salon in Saint-Georges, for your plumbing company in Repentigny, for your sugar shack in NDG, for your agency in Princeville, for your recruitment company in Nord-du-Québec, for your headhunting company in Lachine, for your Clinic in Chateauguay
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe