Web Writing for your non profit organization in Dorval is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit organization in Dorval combines writing skills with a deep understanding of digital requirements, SEO for your non profit organization in Dorval, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit organization in Dorval.
Here are the requirements to follow for Web Writing for your non profit organization in Dorval:
A Web writer isn't just someone who writes well. Web Writing for your non profit organization in Dorval is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit organization in Dorval and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit organization in Dorval, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit organization in Dorval aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit organization in Dorval just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit organization in Dorval that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit organization in Dorval, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit organization in Dorval.
Web content for your non profit organization in Dorval has to be very precisely structured if you want to extend the time users spend on a website for your non profit organization in Dorval. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit organization in Dorval!
Web Writing for your non profit organization in Dorval also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit organization in Dorval, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit organization in Dorval. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Abitibi-Témiscamingue, for your NPO in Montreal, for your transportation company in Magog, for your hockey league in Black Lake, for your hotel in Quebec, for your restaurant in Sherbrooke, for your business in Chandler, for your company in the Magdalen Islands, for your SME in Ottawa, for your car dealership in Montérégie, for your startup in Pointe-Claire, for your small town in Boisbriand, for your store in Outaouais, for your shop in Estrie, for your thrift shop in Mont-Tremblant, for your shoe store in Côte-des-Neiges, for your clothing store in Bas-Saint-Laurent, for your electronics store in NDG, for your robotics store in Gaspé, for your eyewear store in Robertsonville, for your furniture store in Shawinigan, for your construction company in Pierrefonds, for your hostel in Gatineau, for your lodging in Saguenay-Lac-Saint-Jean, for your camping in Nord-du-Québec, for your outfitter in Saint-Jean-sur-Richelieu, for your printing house in Granby, for your financial service company in North Montreal, for your organization in Beauceville, for your nonprofit organization in Yellowknife, for your non profit organization in Beauceville, for your small business in Bromont, for your insurance broker in Outaouais, for your human ressources in Montreal, for your non profit in Côte-Nord, for your HR in Trois-Rivières, for your warehouse in La Prairie, for your bed and breakfast in Montreal, for your spa in Quebec, for your brewery in Mirabel, for your city in Saint-Joseph-de-Beauce, for your town in Saint-Jean-sur-Richelieu, for your microbrewery in Plessisville, for your association in North Montreal, for your tourism association in Yellowknife, for your regional tourism association in Saint-Jérôme, for your RTA in Shawinigan, for your pub in Montmagny, for your bistro in Sainte-Marie-de-Beauce, for your salon in Rosemont, for your hairdressing salon in Nuns' Island, for your beauty salon in Saint-Hyacinthe, for your plumbing company in Saguenay-Lac-Saint-Jean, for your sugar shack in Nuns' Island, for your agency in Gatineau, for your recruitment company in Iqaluit, for your headhunting company in Fredericton, for your Clinic in Québec Maritime
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe