Web Writing for your non profit organization in Boucherville is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit organization in Boucherville combines writing skills with a deep understanding of digital requirements, SEO for your non profit organization in Boucherville, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit organization in Boucherville.
Here are the requirements to follow for Web Writing for your non profit organization in Boucherville:
A Web writer isn't just someone who writes well. Web Writing for your non profit organization in Boucherville is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit organization in Boucherville and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit organization in Boucherville, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit organization in Boucherville aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit organization in Boucherville just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit organization in Boucherville that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit organization in Boucherville, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit organization in Boucherville.
Web content for your non profit organization in Boucherville has to be very precisely structured if you want to extend the time users spend on a website for your non profit organization in Boucherville. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit organization in Boucherville!
Web Writing for your non profit organization in Boucherville also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit organization in Boucherville, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit organization in Boucherville. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Saint-Jean-sur-Richelieu, for your NPO in Saint-Joseph-de-Beauce, for your transportation company in Iqaluit, for your hockey league in Boisbriand, for your hotel in Ottawa, for your restaurant in Thetford Mines, for your business in Victoriaville, for your company in Ottawa, for your SME in La Tuque, for your car dealership in Sainte-Thérèse, for your startup in Brossard, for your small town in Granby, for your store in Baie-Comeau, for your shop in Robertsonville, for your thrift shop in Abitibi-Témiscamingue, for your shoe store in Côte-Nord, for your clothing store in Rimouski, for your electronics store in Bas-Saint-Laurent, for your robotics store in Saint-Eustache, for your eyewear store in Rosemont, for your furniture store in Montérégie, for your construction company in Québec Maritime, for your hostel in Saint-Eustache, for your lodging in Iqaluit, for your camping in Pointe-Claire, for your outfitter in Lévis, for your printing house in Saint-Laurent, for your financial service company in Whitehorse, for your organization in Saint-Léonard, for your nonprofit organization in Nuns' Island, for your non profit organization in Saint-Hubert, for your small business in Joliette, for your insurance broker in Sept-Îles, for your human ressources in Fredericton, for your non profit in Calgary, for your HR in Boisbriand, for your warehouse in Ottawa, for your bed and breakfast in Sept-Îles, for your spa in La Prairie, for your brewery in Saint-Laurent, for your city in the Magdalen Islands, for your town in Saint-Léonard, for your microbrewery in Whitehorse, for your association in Bas-Saint-Laurent, for your tourism association in Lévis, for your regional tourism association in Halifax, for your RTA in Anjou, for your pub in NDG, for your bistro in Chateauguay, for your salon in Saguenay, for your hairdressing salon in Nord-du-Québec, for your beauty salon in Canada, for your plumbing company in Brossard, for your sugar shack in Saint-Hubert, for your agency in Chambly, for your recruitment company in Thetford Mines, for your headhunting company in Whitehorse, for your Clinic in Shawinigan
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe