Web Writing for your non profit organization in Boucherville is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit organization in Boucherville combines writing skills with a deep understanding of digital requirements, SEO for your non profit organization in Boucherville, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit organization in Boucherville.
Here are the requirements to follow for Web Writing for your non profit organization in Boucherville:
A Web writer isn't just someone who writes well. Web Writing for your non profit organization in Boucherville is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit organization in Boucherville and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit organization in Boucherville, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit organization in Boucherville aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit organization in Boucherville just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit organization in Boucherville that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit organization in Boucherville, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit organization in Boucherville.
Web content for your non profit organization in Boucherville has to be very precisely structured if you want to extend the time users spend on a website for your non profit organization in Boucherville. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit organization in Boucherville!
Web Writing for your non profit organization in Boucherville also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit organization in Boucherville, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit organization in Boucherville. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in the South Shore, for your NPO in Winnipeg, for your transportation company in Nord-du-Québec, for your hockey league in Quebec City, for your hotel in Trois-Rivières, for your restaurant in Scott, for your business in Calgary, for your company in the Magdalen Islands, for your SME in Lévis, for your car dealership in Vallée-Jonction, for your startup in Mascouche, for your small town in Anjou, for your store in Toronto, for your shop in Mauricie, for your thrift shop in Outaouais, for your shoe store in Montmagny, for your clothing store in East-Broughton, for your electronics store in Côte-Nord, for your robotics store in Saint-Jean-sur-Richelieu, for your eyewear store in Napierville, for your furniture store in Drummondville, for your construction company in Lachine, for your hostel in Chandler, for your lodging in Boucherville, for your camping in Victoriaville, for your outfitter in Sherbrooke, for your printing house in Vancouver, for your financial service company in Sept-Îles, for your organization in the Eastern Townships, for your nonprofit organization in Saguenay, for your non profit organization in Côte-des-Neiges, for your small business in North Montreal, for your insurance broker in Saint-Jean-sur-Richelieu, for your human ressources in Canada, for your non profit in Robertsonville, for your HR in Saint-Jean-sur-Richelieu, for your warehouse in NDG, for your bed and breakfast in Tremblant, for your spa in Saint-Léonard, for your brewery in Kirkland, for your city in Montmagny, for your town in the Eastern Townships, for your microbrewery in Saguenay, for your association in Victoriaville, for your tourism association in Quebec City, for your regional tourism association in Repentigny, for your RTA in Saint-Georges, for your pub in Montmagny, for your bistro in Ottawa, for your salon in Chaudière-Appalaches, for your hairdressing salon in Montreal, for your beauty salon in Ottawa, for your plumbing company in Outaouais, for your sugar shack in Outaouais, for your agency in Gaspé, for your recruitment company in Beauceville, for your headhunting company in Pierrefonds, for your Clinic in Canada
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe