Web Writing for your non profit in Bas-Saint-Laurent is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your non profit in Bas-Saint-Laurent combines writing skills with a deep understanding of digital requirements, SEO for your non profit in Bas-Saint-Laurent, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your non profit in Bas-Saint-Laurent.
Here are the requirements to follow for Web Writing for your non profit in Bas-Saint-Laurent:
A Web writer isn't just someone who writes well. Web Writing for your non profit in Bas-Saint-Laurent is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your non profit in Bas-Saint-Laurent and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your non profit in Bas-Saint-Laurent, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your non profit in Bas-Saint-Laurent aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your non profit in Bas-Saint-Laurent just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your non profit in Bas-Saint-Laurent that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your non profit in Bas-Saint-Laurent, to help users find the information they want and then continue reading. That is the Web writer's main objective for your non profit in Bas-Saint-Laurent.
Web content for your non profit in Bas-Saint-Laurent has to be very precisely structured if you want to extend the time users spend on a website for your non profit in Bas-Saint-Laurent. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your non profit in Bas-Saint-Laurent!
Web Writing for your non profit in Bas-Saint-Laurent also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your non profit in Bas-Saint-Laurent, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your non profit in Bas-Saint-Laurent. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in North Montreal, for your NPO in the Eastern Townships, for your transportation company in Brossard, for your hockey league in Sainte-Thérèse, for your hotel in Mauricie, for your restaurant in Côte-Nord, for your business in Yellowknife, for your company in Rosemont, for your SME in Saint-Joseph-de-Beauce, for your car dealership in Saint-Jean-sur-Richelieu, for your startup in Anjou, for your small town in Terrebonne, for your store in Beauport, for your shop in Saint-Laurent, for your thrift shop in Longueuil, for your shoe store in Black Lake, for your clothing store in Chaudière-Appalaches, for your electronics store in Saguenay-Lac-Saint-Jean, for your robotics store in Baie-Comeau, for your eyewear store in Sainte-Thérèse, for your furniture store in Boucherville, for your construction company in Yellowknife, for your hostel in Gatineau, for your lodging in Lévis, for your camping in Saint-Laurent, for your outfitter in Chaudière-Appalaches, for your printing house in Boisbriand, for your financial service company in Boucherville, for your organization in Lachenaie, for your nonprofit organization in Lachenaie, for your non profit organization in Saint-Eustache, for your small business in Edmonton, for your insurance broker in Rivière-du-Loup, for your human ressources in Regina, for your non profit in Gaspé, for your HR in Napierville, for your warehouse in the Magdalen Islands, for your bed and breakfast in Saint-Hubert, for your spa in Vallée-Jonction, for your brewery in Kirkland, for your city in Thetford Mines, for your town in Quebec City, for your microbrewery in Saint-Hyacinthe, for your association in Charlottetown, for your tourism association in Saint-Georges, for your regional tourism association in Nuns' Island, for your RTA in Lévis, for your pub in Halifax, for your bistro in Rivière-du-Loup, for your salon in Plessisville, for your hairdressing salon in Saint-Eustache, for your beauty salon in Lachine, for your plumbing company in Repentigny, for your sugar shack in Beauport, for your agency in Charlottetown, for your recruitment company in Anjou, for your headhunting company in Gatineau, for your Clinic in Mauricie
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe