Web Writing for your company in Thetford Mines is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your company in Thetford Mines combines writing skills with a deep understanding of digital requirements, SEO for your company in Thetford Mines, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your company in Thetford Mines.
Here are the requirements to follow for Web Writing for your company in Thetford Mines:
A Web writer isn't just someone who writes well. Web Writing for your company in Thetford Mines is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your company in Thetford Mines and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your company in Thetford Mines, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your company in Thetford Mines aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your company in Thetford Mines just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your company in Thetford Mines that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your company in Thetford Mines, to help users find the information they want and then continue reading. That is the Web writer's main objective for your company in Thetford Mines.
Web content for your company in Thetford Mines has to be very precisely structured if you want to extend the time users spend on a website for your company in Thetford Mines. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your company in Thetford Mines!
Web Writing for your company in Thetford Mines also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your company in Thetford Mines, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your company in Thetford Mines. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Gaspésie, for your NPO in Gaspé, for your transportation company in Victoriaville, for your hockey league in Saint-Eustache, for your hotel in Princeville, for your restaurant in Gatineau, for your business in Rimouski, for your company in La Prairie, for your SME in Mauricie, for your car dealership in Beauceville, for your startup in Saint-Laurent, for your small town in Boucherville, for your store in Lasalle, for your shop in the Eastern Townships, for your thrift shop in Brossard, for your shoe store in Kirkland, for your clothing store in Outaouais, for your electronics store in Granby, for your robotics store in Yellowknife, for your eyewear store in Plessisville, for your furniture store in Nuns' Island, for your construction company in Chaudière-Appalaches, for your hostel in Rosemont, for your lodging in Quebec, for your camping in Brossard, for your outfitter in Nuns' Island, for your printing house in Plateau-Mont-Royal, for your financial service company in Mauricie, for your organization in Magog, for your nonprofit organization in Canada, for your non profit organization in Saint-Joseph-de-Beauce, for your small business in Charlottetown, for your insurance broker in Côte-des-Neiges, for your human ressources in Saguenay-Lac-Saint-Jean, for your non profit in Beauport, for your HR in Robertsonville, for your warehouse in Chicoutimi, for your bed and breakfast in Saint-Eustache, for your spa in Candiac, for your brewery in Longueuil, for your city in Saint-Laurent, for your town in Lachenaie, for your microbrewery in Rivière-du-Loup, for your association in Nuns' Island, for your tourism association in Pointe-Claire, for your regional tourism association in Chambly, for your RTA in Drummondville, for your pub in Dorval, for your bistro in Beauceville, for your salon in Chambly, for your hairdressing salon in Chateauguay, for your beauty salon in Anjou, for your plumbing company in Princeville, for your sugar shack in Laval, for your agency in Hochelaga-Maisonneuve, for your recruitment company in Rivière-du-Loup, for your headhunting company in Chandler, for your Clinic in Lanaudière
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe