Web Writing for your company in Plessisville is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your company in Plessisville combines writing skills with a deep understanding of digital requirements, SEO for your company in Plessisville, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your company in Plessisville.
Here are the requirements to follow for Web Writing for your company in Plessisville:
A Web writer isn't just someone who writes well. Web Writing for your company in Plessisville is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your company in Plessisville and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your company in Plessisville, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your company in Plessisville aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your company in Plessisville just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your company in Plessisville that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your company in Plessisville, to help users find the information they want and then continue reading. That is the Web writer's main objective for your company in Plessisville.
Web content for your company in Plessisville has to be very precisely structured if you want to extend the time users spend on a website for your company in Plessisville. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your company in Plessisville!
Web Writing for your company in Plessisville also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your company in Plessisville, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your company in Plessisville. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in La Tuque, for your NPO in Lévis, for your transportation company in Black Lake, for your hockey league in Charlottetown, for your hotel in Canada, for your restaurant in Saint-Jean-sur-Richelieu, for your business in Regina, for your company in Laval, for your SME in La Prairie, for your car dealership in Boisbriand, for your startup in the South Shore, for your small town in Pointe-Claire, for your store in Boisbriand, for your shop in Vancouver, for your thrift shop in Thetford Mines, for your shoe store in Chandler, for your clothing store in Charlottetown, for your electronics store in Trois-Pistoles, for your robotics store in Lanaudière, for your eyewear store in Longueuil, for your furniture store in Iqaluit, for your construction company in Charlottetown, for your hostel in Fredericton, for your lodging in Calgary, for your camping in the Magdalen Islands, for your outfitter in Saint-Léonard, for your printing house in Quebec, for your financial service company in Napierville, for your organization in Beauceville, for your nonprofit organization in Magog, for your non profit organization in Sept-Îles, for your small business in Saint-Eustache, for your insurance broker in Joliette, for your human ressources in Sherbrooke, for your non profit in Rosemont, for your HR in Nuns' Island, for your warehouse in Saguenay, for your bed and breakfast in Outaouais, for your spa in Victoriaville, for your brewery in Quebec, for your city in Côte-des-Neiges, for your town in Estrie, for your microbrewery in Saint-Eustache, for your association in Whitehorse, for your tourism association in Calgary, for your regional tourism association in Baie-Comeau, for your RTA in Laval, for your pub in Boisbriand, for your bistro in Quebec, for your salon in Hochelaga-Maisonneuve, for your hairdressing salon in Calgary, for your beauty salon in Chandler, for your plumbing company in Robertsonville, for your sugar shack in Saint-Georges, for your agency in Chambly, for your recruitment company in Bromont, for your headhunting company in Rivière-du-Loup, for your Clinic in Robertsonville
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe