Web Writing for your company in Granby is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your company in Granby combines writing skills with a deep understanding of digital requirements, SEO for your company in Granby, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your company in Granby.
Here are the requirements to follow for Web Writing for your company in Granby:
A Web writer isn't just someone who writes well. Web Writing for your company in Granby is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your company in Granby and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your company in Granby, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your company in Granby aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your company in Granby just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your company in Granby that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your company in Granby, to help users find the information they want and then continue reading. That is the Web writer's main objective for your company in Granby.
Web content for your company in Granby has to be very precisely structured if you want to extend the time users spend on a website for your company in Granby. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your company in Granby!
Web Writing for your company in Granby also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your company in Granby, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your company in Granby. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Terrebonne, for your NPO in Quebec City, for your transportation company in Chateauguay, for your hockey league in Saint-Hubert, for your hotel in Bromont, for your restaurant in Thetford Mines, for your business in Kirkland, for your company in Magog, for your SME in Mascouche, for your car dealership in Lasalle, for your startup in Saint-Jean-sur-Richelieu, for your small town in Sorel-Tracy, for your store in Iqaluit, for your shop in Chambly, for your thrift shop in NDG, for your shoe store in Montérégie, for your clothing store in Lasalle, for your electronics store in Winnipeg, for your robotics store in Toronto, for your eyewear store in Saint-Jérôme, for your furniture store in Trois-Pistoles, for your construction company in Lasalle, for your hostel in the Magdalen Islands, for your lodging in Lanaudière, for your camping in Saint-Jean-sur-Richelieu, for your outfitter in Nuns' Island, for your printing house in Vallée-Jonction, for your financial service company in Lac-Saint-Jean, for your organization in Canada, for your nonprofit organization in Scott, for your non profit organization in Lasalle, for your small business in Scott, for your insurance broker in NDG, for your human ressources in Lachine, for your non profit in Sept-Îles, for your HR in Shawinigan, for your warehouse in Sherbrooke, for your bed and breakfast in Napierville, for your spa in the South Shore, for your brewery in Edmonton, for your city in Chateauguay, for your town in Estrie, for your microbrewery in Québec Maritime, for your association in Vancouver, for your tourism association in Ottawa, for your regional tourism association in Chandler, for your RTA in Scott, for your pub in Kirkland, for your bistro in Centre-du-Québec, for your salon in Laval, for your hairdressing salon in Nuns' Island, for your beauty salon in East-Broughton, for your plumbing company in Thetford Mines, for your sugar shack in Boisbriand, for your agency in Montreal, for your recruitment company in Verdun, for your headhunting company in Outaouais, for your Clinic in Yellowknife
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe