Web Writing for your company in Chicoutimi is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your company in Chicoutimi combines writing skills with a deep understanding of digital requirements, SEO for your company in Chicoutimi, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your company in Chicoutimi.
Here are the requirements to follow for Web Writing for your company in Chicoutimi:
A Web writer isn't just someone who writes well. Web Writing for your company in Chicoutimi is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your company in Chicoutimi and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your company in Chicoutimi, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your company in Chicoutimi aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your company in Chicoutimi just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your company in Chicoutimi that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your company in Chicoutimi, to help users find the information they want and then continue reading. That is the Web writer's main objective for your company in Chicoutimi.
Web content for your company in Chicoutimi has to be very precisely structured if you want to extend the time users spend on a website for your company in Chicoutimi. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your company in Chicoutimi!
Web Writing for your company in Chicoutimi also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your company in Chicoutimi, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your company in Chicoutimi. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Mauricie, for your NPO in the Laurentians, for your transportation company in Lanaudière, for your hockey league in Charlottetown, for your hotel in Dorval, for your restaurant in Repentigny, for your business in Rimouski, for your company in Calgary, for your SME in Lachine, for your car dealership in Boucherville, for your startup in Baie-Comeau, for your small town in Whitehorse, for your store in Nord-du-Québec, for your shop in Yellowknife, for your thrift shop in La Prairie, for your shoe store in Rosemont, for your clothing store in Winnipeg, for your electronics store in the South Shore, for your robotics store in Saguenay, for your eyewear store in Tremblant, for your furniture store in Lanaudière, for your construction company in Dorval, for your hostel in Mauricie, for your lodging in Pierrefonds, for your camping in Lachenaie, for your outfitter in Chambly, for your printing house in Côte-des-Neiges, for your financial service company in Verdun, for your organization in Sainte-Marie-de-Beauce, for your nonprofit organization in Mont-Tremblant, for your non profit organization in Dorval, for your small business in Terrebonne, for your insurance broker in the Eastern Townships, for your human ressources in Rivière-du-Loup, for your non profit in NDG, for your HR in Plateau-Mont-Royal, for your warehouse in the Eastern Townships, for your bed and breakfast in Victoriaville, for your spa in Côte-Nord, for your brewery in Québec Maritime, for your city in Lévis, for your town in Princeville, for your microbrewery in Montreal, for your association in Rimouski, for your tourism association in Robertsonville, for your regional tourism association in Kirkland, for your RTA in Iqaluit, for your pub in Longueuil, for your bistro in Anjou, for your salon in Toronto, for your hairdressing salon in Chaudière-Appalaches, for your beauty salon in Sherbrooke, for your plumbing company in East-Broughton, for your sugar shack in Mont-Tremblant, for your agency in Montérégie, for your recruitment company in Chambly, for your headhunting company in East-Broughton, for your Clinic in Toronto
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe