Web Writing for your agency in Dorval is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web Writing for your agency in Dorval combines writing skills with a deep understanding of digital requirements, SEO for your agency in Dorval, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your agency in Dorval.
Here are the requirements to follow for Web Writing for your agency in Dorval:
A Web writer isn't just someone who writes well. Web Writing for your agency in Dorval is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your agency in Dorval and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web Writing is to improve your website's SEO efficiency for your agency in Dorval, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web Writing for your agency in Dorval aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your agency in Dorval just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your agency in Dorval that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your agency in Dorval, to help users find the information they want and then continue reading. That is the Web writer's main objective for your agency in Dorval.
Web content for your agency in Dorval has to be very precisely structured if you want to extend the time users spend on a website for your agency in Dorval. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your agency in Dorval!
Web Writing for your agency in Dorval also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your agency in Dorval, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your agency in Dorval. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Saguenay-Lac-Saint-Jean, for your NPO in Shawinigan, for your transportation company in Saint-Hubert, for your hockey league in Charlottetown, for your hotel in Rivière-du-Loup, for your restaurant in Chaudière-Appalaches, for your business in Lac-Saint-Jean, for your company in Beauport, for your SME in Sherbrooke, for your car dealership in Centre-du-Québec, for your startup in Saint-Léonard, for your small town in Sept-Îles, for your store in Toronto, for your shop in Halifax, for your thrift shop in Granby, for your shoe store in Centre-du-Québec, for your clothing store in Mirabel, for your electronics store in Saint-Laurent, for your robotics store in Sorel-Tracy, for your eyewear store in Lachine, for your furniture store in Montérégie, for your construction company in Black Lake, for your hostel in Trois-Pistoles, for your lodging in Victoriaville, for your camping in East-Broughton, for your outfitter in Trois-Pistoles, for your printing house in Saint-Jérôme, for your financial service company in the South Shore, for your organization in Côte-des-Neiges, for your nonprofit organization in Sept-Îles, for your non profit organization in Princeville, for your small business in Sainte-Thérèse, for your insurance broker in Toronto, for your human ressources in Robertsonville, for your non profit in Saint-Jean-sur-Richelieu, for your HR in Canada, for your warehouse in Kirkland, for your bed and breakfast in Whitehorse, for your spa in Lac-Saint-Jean, for your brewery in Nuns' Island, for your city in Baie-Comeau, for your town in Winnipeg, for your microbrewery in East-Broughton, for your association in Québec Maritime, for your tourism association in Mascouche, for your regional tourism association in Gatineau, for your RTA in the South Shore, for your pub in Longueuil, for your bistro in Toronto, for your salon in Anjou, for your hairdressing salon in Canada, for your beauty salon in Yellowknife, for your plumbing company in Kirkland, for your sugar shack in Lanaudière, for your agency in Robertsonville, for your recruitment company in Lac-Saint-Jean, for your headhunting company in Whitehorse, for your Clinic in Saint-Léonard
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe