Web composer for your small business in Thetford Mines is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web writing for your small business in Thetford Mines combines writing skills with a deep understanding of digital requirements, SEO for your small business in Thetford Mines, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your small business in Thetford Mines.
Here are the requirements to follow for Web composer for your small business in Thetford Mines:
A Web writer isn't just someone who writes well. Web composer for your small business in Thetford Mines is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your small business in Thetford Mines and its user. Users want an optimal experience and a site that meets their specific needs
The goal of Web composer is to improve your website's SEO efficiency for your small business in Thetford Mines, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, Web composer for your small business in Thetford Mines aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your small business in Thetford Mines just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your small business in Thetford Mines that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your small business in Thetford Mines, to help users find the information they want and then continue reading. That is the Web writer's main objective for your small business in Thetford Mines.
Web content for your small business in Thetford Mines has to be very precisely structured if you want to extend the time users spend on a website for your small business in Thetford Mines. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your small business in Thetford Mines!
Web composer for your small business in Thetford Mines also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your small business in Thetford Mines, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your small business in Thetford Mines. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Notre-Dame-des-Pins, for your NPO in the Magdalen Islands, for your transportation company in Repentigny, for your hockey league in the Magdalen Islands, for your hotel in Scott, for your restaurant in Anjou, for your business in Montmagny, for your company in Candiac, for your SME in Nord-du-Québec, for your car dealership in Mascouche, for your startup in Ottawa, for your small town in Abitibi-Témiscamingue, for your store in Princeville, for your shop in Montreal, for your thrift shop in Princeville, for your shoe store in Pointe-Claire, for your clothing store in Mauricie, for your electronics store in Plessisville, for your robotics store in Chandler, for your eyewear store in Chaudière-Appalaches, for your furniture store in Gaspé, for your construction company in Calgary, for your hostel in Saint-Hyacinthe, for your lodging in Trois-Rivières, for your camping in Gaspé, for your outfitter in Robertsonville, for your printing house in Lachenaie, for your financial service company in Calgary, for your organization in Chandler, for your nonprofit organization in Notre-Dame-des-Pins, for your non profit organization in Bas-Saint-Laurent, for your small business in Calgary, for your insurance broker in Shawinigan, for your human ressources in the Eastern Townships, for your non profit in Fredericton, for your HR in Boucherville, for your warehouse in Chateauguay, for your bed and breakfast in Joliette, for your spa in Saguenay-Lac-Saint-Jean, for your brewery in Terrebonne, for your city in Lachenaie, for your town in La Tuque, for your microbrewery in Gatineau, for your association in Toronto, for your tourism association in Kirkland, for your regional tourism association in Trois-Rivières, for your RTA in Kirkland, for your pub in Scott, for your bistro in Saguenay, for your salon in Anjou, for your hairdressing salon in La Tuque, for your beauty salon in La Prairie, for your plumbing company in Anjou, for your sugar shack in Quebec, for your agency in Mirabel, for your recruitment company in Saint-Hubert, for your headhunting company in Rimouski, for your Clinic in Fredericton
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe