SEO writing for your small business in Magog is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web writing for your small business in Magog combines writing skills with a deep understanding of digital requirements, SEO for your small business in Magog, and online user expectations. It plays a crucial role in the efficiency and performance of SEO for your small business in Magog.
Here are the requirements to follow for SEO writing for your small business in Magog:
A Web writer isn't just someone who writes well. SEO writing for your small business in Magog is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website for your small business in Magog and its user. Users want an optimal experience and a site that meets their specific needs
The goal of SEO writing is to improve your website's SEO efficiency for your small business in Magog, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, SEO writing for your small business in Magog aims to index your site in search engines, using SEO (search engine optimization). You want visibility for your small business in Magog just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content for your small business in Magog that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content for your small business in Magog, to help users find the information they want and then continue reading. That is the Web writer's main objective for your small business in Magog.
Web content for your small business in Magog has to be very precisely structured if you want to extend the time users spend on a website for your small business in Magog. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer for your small business in Magog!
SEO writing for your small business in Magog also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience for your small business in Magog, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience for your small business in Magog. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Gaspé, for your NPO in the South Shore, for your transportation company in Saint-Jean-sur-Richelieu, for your hockey league in Trois-Rivières, for your hotel in Notre-Dame-des-Pins, for your restaurant in Fredericton, for your business in Beauceville, for your company in Québec Maritime, for your SME in Saguenay-Lac-Saint-Jean, for your car dealership in Gaspésie, for your startup in Plateau-Mont-Royal, for your small town in Rimouski, for your store in Pointe-Claire, for your shop in Lanaudière, for your thrift shop in Saint-Jean-sur-Richelieu, for your shoe store in Notre-Dame-des-Pins, for your clothing store in Beauport, for your electronics store in Bromont, for your robotics store in Edmonton, for your eyewear store in Dorval, for your furniture store in Quebec, for your construction company in the Eastern Townships, for your hostel in Toronto, for your lodging in Halifax, for your camping in Saint-Eustache, for your outfitter in Chicoutimi, for your printing house in Granby, for your financial service company in Scott, for your organization in Saint-Joseph-de-Beauce, for your nonprofit organization in Plateau-Mont-Royal, for your non profit organization in Napierville, for your small business in Québec Maritime, for your insurance broker in Joliette, for your human ressources in Tremblant, for your non profit in Quebec, for your HR in Outaouais, for your warehouse in Napierville, for your bed and breakfast in Bromont, for your spa in Estrie, for your brewery in Thetford Mines, for your city in Victoriaville, for your town in Boisbriand, for your microbrewery in Lévis, for your association in Lanaudière, for your tourism association in Lachine, for your regional tourism association in Nuns' Island, for your RTA in Boisbriand, for your pub in Joliette, for your bistro in Saint-Jean-sur-Richelieu, for your salon in Iqaluit, for your hairdressing salon in Chateauguay, for your beauty salon in Vancouver, for your plumbing company in Bas-Saint-Laurent, for your sugar shack in the Laurentians, for your agency in Nord-du-Québec, for your recruitment company in Nuns' Island, for your headhunting company in Repentigny, for your Clinic in Saint-Eustache
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe