SEO writing in NDG is a specific form of writing aimed at producing content tailored to the needs and requirements of the Internet. Web writing in NDG combines writing skills with a deep understanding of digital requirements, SEO in NDG, and online user expectations. It plays a crucial role in the efficiency and performance of SEO in NDG.
Here are the requirements to follow for SEO writing in NDG:
A Web writer isn't just someone who writes well. SEO writing in NDG is now viewed in terms of “content creation.” What is more, reading has become multi-sensory, involving text, but also images, sound and interaction between the website in NDG and its user. Users want an optimal experience and a site that meets their specific needs
The goal of SEO writing is to improve your website's SEO efficiency in NDG, attract readers and extend the time they spend on your site by optimizing the experience, so that visitors become customers. This requires good knowledge of the users.
First and foremost, SEO writing in NDG aims to index your site in search engines, using SEO (search engine optimization). You want visibility in NDG just as much as users want to find you! Analyses are therefore conducted on several levels, which are all interrelated:
A good Web writer will create quality content in NDG that is significant to the target audience (making it more popular in search engines) and structure it based on the keywords and semantic field while making sure that the text flows naturally and is enjoyable to read
Three types of people will visit your website: those who will leave after 10 seconds, those who will spend two or three minutes and those who will browse for 10 to 20 minutes. It's impossible to make every visitor spend 20 minutes on your site, but if the information is well-organized, the text is spaced out and the message is simple, it will certainly reduce the number of readers who leave right away.
A neurosensory analysis has shown that people visually scan Web content in an F-shaped pattern, as seen below:
Source: Jakob Nielsen's Alertbox: F-Shaped Pattern For Reading Web Content ( www.nngroup.com/articles/f-shaped-pattern-reading-web-content/)
There is therefore a hierarchy to apply to a website's textual content in NDG, to help users find the information they want and then continue reading. That is the Web writer's main objective in NDG.
Web content in NDG has to be very precisely structured if you want to extend the time users spend on a website in NDG. This is done by applying the inverted pyramid model:
If you're able to hook readers with the title and lead, they will extend their stay, greatly increasing the likelihood that they will become a customer in NDG!
SEO writing in NDG also take responsive design into account, to make it easy to browse the content on various platforms (computer, tablet, smartphone).
To optimize the user experience in NDG, it is also important to invite them to participate. Certain key elements can be inserted, such as:
All of these elements facilitate, humanize and dynamize the user experience in NDG. They call on the senses, arouse emotion and direct the user's actions. What is good for users is also good for you.
A website with well-structured, quality content can help grow clientele and increase visibility and reputation for your insurance company in Saguenay, for your NPO in Quebec, for your transportation company in Saint-Georges, for your hockey league in Rosemont, for your hotel in Terrebonne, for your restaurant in Sainte-Marie-de-Beauce, for your business in Verdun, for your company in Plateau-Mont-Royal, for your SME in Regina, for your car dealership in Mont-Tremblant, for your startup in Mascouche, for your small town in Gaspé, for your store in Notre-Dame-des-Pins, for your shop in Princeville, for your thrift shop in Trois-Rivières, for your shoe store in Montreal, for your clothing store in Bromont, for your electronics store in Saint-Eustache, for your robotics store in the South Shore, for your eyewear store in Montmagny, for your furniture store in Baie-Comeau, for your construction company in Winnipeg, for your hostel in Mauricie, for your lodging in Drummondville, for your camping in Scott, for your outfitter in Pierrefonds, for your printing house in Bromont, for your financial service company in Robertsonville, for your organization in Côte-des-Neiges, for your nonprofit organization in Thetford Mines, for your non profit organization in NDG, for your small business in Mirabel, for your insurance broker in Pointe-Claire, for your human ressources in Toronto, for your non profit in Sainte-Thérèse, for your HR in Outaouais, for your warehouse in Montmagny, for your bed and breakfast in Québec Maritime, for your spa in Sorel-Tracy, for your brewery in North Montreal, for your city in Toronto, for your town in Saint-Hyacinthe, for your microbrewery in Montreal, for your association in Saint-Eustache, for your tourism association in Repentigny, for your regional tourism association in Kirkland, for your RTA in the Magdalen Islands, for your pub in Mascouche, for your bistro in Saguenay-Lac-Saint-Jean, for your salon in Lachenaie, for your hairdressing salon in Black Lake, for your beauty salon in Saint-Eustache, for your plumbing company in Beauceville, for your sugar shack in Montreal, for your agency in La Prairie, for your recruitment company in La Prairie, for your headhunting company in Montreal, for your Clinic in Fredericton
GET IN TOUCH
Where to find us
131, Notre-Dame Ouest
Office 202
Thetford Mines (Quebec)
G6G 1J4
Contact us
418 335-0804
418 335-4063
info@numerique.ca
Subscribe to
Numérique.ca's newsletter
Subscribe